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Vegan Makeup: Cruelty-Free Beauty

Why you should switch to using vegan makeup and cruelty free cosmetics…

The cosmetic industry is inspiring, creative, fun and inclusive. It also has a dark side. There are some pretty nasty things going on behind the scenes. Most of the products we buy are ‘manufactured’ on mass scale, and making lipsticks, face washes, mascara, shampoo etc comes at a cost to the planet and unfortunately animals too.

All across Europe millions of animals every year, (approx. 11.5 million!) are used in experiments. These experiments can include animals being poisoned, infected with diseases, brain damaged, mutilated, gassed, deprived of food/sleep/water, burned, electrocuted, and subjected to skin/eye irritants and psychological distress. Many are killed too. It’s insanity that this happens to millions of animals every year.

In the EU it is illegal to sell animal-tested cosmetics, however most of the large brands test on animals in order to sell to markets such as China (as it is the law there). So buying from these companies such as Estee Lauder, Lancome, Dior etc means you are indirectly supporting animal testing.

Unfortunately, despite the regulations it is still possible to test cosmetics and other products on animals in the EU if there is a possibility the workforce could be exposed to the chemicals during manufacturing process. This begs the question as to why you would ever want to use products with this sort of chemicals in! I certainly stay away from all products with strange ingredients in now, choosing natural and organic as much as possible (plus cruelty free of course). I’ve also started to look into making products at home too.

Most of us live very busy lives, we live unconsciously for the most part. More and more people are stopping to think about where these seductively positioned luxuries have come from. In the modern western world, it is all too easy to get sucked into the glitz and glamour peddled by celebrities endorsing the latest shampoo/perfume/eyeshadow etc. However, there are so many brands appearing that champion cruelty free ethical production and ingredients. Let’s support these guys who are doing it right.

This year I’ve made simple changes to the items I buy, and have really streamlined my life in the process. I’ve gradually switched to buying organic/natural washing powder, shower gel, shampoo, vegan makeup etc. There are lots of awesome brands championing cruelty free and natural, using gorgeous ingredients such as essential oils, vegetable waxes, and plants. It’s a pleasure discovering the little gems and new products, especially knowing you are supporting brands that are ethical.

Keep a look out for an upcoming post where I’ll be sharing some of my favourite vegan makeup and cruelty free beauty brands. *Update find the post here, and some of my favourite cruelty free travel essentials can be found in this post here.

Spread some kindness and remember every purchase is a vote for the type of world you want to live in…

Ruth xx

Check below for an edit of some of my favourite cruelty free beauty products…